1
Recommend
Your business as I see it
Summit Heating & Cooling
- Business type
- Residential HVAC - service & install
- Avg. job value
- $582
- Busy season
- Spring pre-summer (Apr-Jun)
- Service area
- Kansas City metro, 15-mi radius
- Primary goal
- More booked jobs
- Current marketing
- Occasional boosted posts
Recommended Campaign - Tune Up
Promote your $89 spring A/C tune-up to nearby homeowners
- Homeowners aged 35–65 within 15 miles who own their home — your best-converting customers.
- Runs for 4 weeks across the pre-summer window, when demand and intent are highest.
- The tune-up is a low-friction first job that reliably turns into repairs and installs later.
- Suggested investment: $2,400 over 4 weeks (~$85/day)
Expected Appointments
60-87
Cost Per Appointment
$24
Expected Return on Spend
5-7x
